The Purple Desk Boutique was created by Purple Desk Studio as a disruptive and innovative physical showcase for our clients. Located at the heart of Parallel 22, the boutique serves as an incubation space for forward-thinking, creative brands. Through a bold, maximalist, and immersive design fully conceived by our team, we developed a space where commerce meets creativity, highlighting products and stories from brands that share our artistic ambitions and standards of excellence.
Purple Desk Studio oversaw the entire design and conceptualization of the Purple Desk Boutique, crafting a showroom with a strong and daring visual identity. We delivered a space that combines functionality and aesthetic innovation to offer visitors a one-of-a-kind experience. By managing this boutique, we also ensure a highly curated selection of products, showcasing brands that align with our values of originality and creative excellence.