Occupation Favorite
Client
Occupation Favorite, a modular and analog instrumental music group known for their improvisational and dynamic sound, approached us to craft a comprehensive visual and branding experience for their upcoming residency. Their goal was to create a cohesive campaign that would capture the energy of their music and elevate their concert experience through innovative design and imagery.
Our Approach
Purple Desk Studio developed a full-scale image campaign, encompassing a photoshoot, video production, and 3D artwork for concert scenography. Our creative team worked to merge the visual and auditory worlds of Occupation Favorite, using striking imagery and experimental design to reflect the group's artistic identity. Additionally, we designed a unique line of merchandise that complements their playful yet sophisticated aesthetic, ensuring that every touchpoint with their audience leaves a lasting impression.
Actions Undertaken
- Photo and video campaign: Conducted an immersive photoshoot and dynamic video production that embody the improvisational spirit of the band.
- 3D Artworks: Created custom 3D designs for the concert scenography, enhancing the visual experience of the performance.
- Merchandising Design: Developed a line of merchandise that plays graphically with the group's name and maintains an elevated, cohesive brand image.
Credits
- Photographer : @elisedarjo
- Video : @routhier.alexis
- 3D : @vincedrj
- Artistic Direction : @mankoush
- Studio : @purpledesk_
