DEJANTE
Client
"Déjanté" is a visual and artistic exploration designed by Purple Desk Studio to capture the raw and dynamic essence of the Abarth automotive universe. This project blends analog photography, refined cinematic aesthetics, and detailed post-production work to deliver a bold and immersive visual identity.
Our Approach
Purple Desk Studio oversaw the complete creation of Déjanté’s brand image, centered around a striking visual campaign. Through photoshoots combining analog techniques and advanced digital treatments, we shaped a distinctive identity with the Abarth car as the central focus. Cinematic effects, signature grain, and thoughtful art direction make this campaign unique, designed to capture attention across social media platforms and the dedicated website.
Actions Taken
- Photography & Art Direction: Photoshoots combining analog and digital techniques for a raw and aesthetic result.
- Post-Production: Cinematic effects and grain to reinforce the creative atmosphere.
- Social Media Campaign: Creation of impactful visuals to maximize reach across digital platforms.
Credits
- Photography : @routhier.alexis
- Post-Production : @elisedarjo
- Artistic Direction : @mankoush
